Effinsk Låttävling 1

Effinsk Låttävling 01 was the first ever edition of the Effish music competition Effinsk Låttävling. The competition was organised by Effilands Television (EfT) and took place over a two-week period during and after WLSC 209. The winner of the competition WENDER and Arianna Palazzetti represented Effiland in the Waiting List Song Contest 210 with the song Oggi é Il '93.

Background
During Effiland's absence on Natia song contests, country's national final Effifestivalen 's format was adopted as a spin off contest of NSC. Effiland returned to the competitions and debuted in WLSC 201 with internal selection. Although it was stated by EfT's chairwoman and Effiland's head of delegation Yodelei Yodeleisson that "a national final was not in plans for the foreseeable future" during the confirmation phase of WLSC 204, public's increasing interest in a national song contest and high viewing numbers of Griffiniskaja Laul, Griffin Empire's national final also broadcasted on EfT2, resulted in a new format of semi-regular national final.

Location
The contest was held in Mount Sjarni Conference Center (MSCC) in Sjarnbörg which emerged victorious from the bidding phase. MSCC is a newly finished conference center with a capacity of 6,500 seats for the main hall and 1,200 seats for the second hall. While the main hall was used as the main area of the contest, second hall was reserved as the press center and green room. ELT is the first event held in MSCC as well as the MSCC was the inaugural home for ELT.

Sjarnbörg is a ski resort located in the more flat western side of Mount Sjarni, a mere two and a half hour journey by land from the capital city Sillhammer. Sjarnbörg is popular with winter sports and winter tourism and chosen for ELT to mark the start of ski season. The town itself is relatively small, however there are many hotels with large guest capacity, providing accomodation to the guests.

Bidding phase
As the announcement of a new national final was made by EfT, several cities accross the country stated their interest in hosting the contest. Although seven different venues in four different cities applied for the task, three of the applications met the criteria set by the public broadcaster. Out of the three competing applications, three were shortlisted and after the evaluation process, MSCC in Sjarnbörg was selected. The dates of the event coinciding with the start of the ski season in Sjarnbörg was deemed to be profitable for the tourism in the area.

A controversy emerged after the announcement of winning bid. Because the Duchy of Breiðdalsbar's application was not chosen as the host, seperatist media in the autonomous principality advocated that the decision was biased to prevent an opportunity for Breiðdalsbar's to gain international and national interest alongside a tourism revenue. Supported by a small minority in Breiðdalsbar, these claims were rejected by the officials. The Grand Duchess Dægmar II shunned the seperatist claims and called for common sense in judgement.

Key: Green: Shortlisted venues | Pink: Host venue

Visual design
On November 20, EfT announced the national final with a short teaser broadcasted simultaneously on all tv channells and radio stations. The same day the announcement poster was advertised on billboards all over the capital city, Sillhammer. However, although unconfirmed, EfT was criticised for rushing the process without a clear concept and proper visual design. A bidding phase is open for international and national applicants for the permament logo of the competion.

Presenters
EfT first offered the position to Via-Gra, popular girl band and Effiland's first representatives on NSC. The offer was declined on the base of band being discontinued. Later it was announced that the task was to be undertaken by comedy duo Sue Perkins and Mel Giedroyc.

Voting
Each nation's jury awards 1-2-3-5 points to their four favourite songs, excluding one song. A televoting is held where each Effish state votes for the entries in the same format, excluding the entry representing their state. These points are then added up to international jury points to decide Effiland's final public votes, also in the same format.

Results
Results were announced on 21st of December 2020, following the results of WLSC 209.

Televoting
Each state/principality voted via televoting and awarded all four songs,excluding the one representing them. The total of the televoting points decided the Effish public vote and added to International Jury points to determine the winner.

Reception and result at the WLSC 210
The diversity and the production quality of the show recieved praise from both the Effish press and the public. A record number of more than 15 million votes from 7 million people were casted during the televoting, proving the show to be a success, surpassing the costly production. All songs charted on Effish music lists, Oggi è Il '93 on number one on all lists and surprisingly, Bitches Rule on higher positions than the resuts.

Announcing the statistical data of the show, EfT representatives also stated that ELT is going to be a regular contest with a higher budget. Following the Grand Duchy of Breiðdalsbar's win, EfT also promised an increase on the budget of EfT-Breiðdalsbar, the local TV and radio station of the Grand Duchy, as the next edition will be co-produced between the national and the local broadcasters. Grand Duchy's win has also gained more popularity in favour of the autonomous state between the public. The win is considered a great step for the independency of Breiðdalsbar by the seperatist movement.